Lack of end-to-end infrastructure

Integrating blockchain into games well is so hard because most of the infrastructure that’s actually needed doesn’t exist, or is not really tailored for games. Tokenizing game items so they can be uniquely identified and tracked is relatively easy. However, to actually enable the greater market opportunity that Firebird believes is possible (and also solve monetization issues today), gamers and developers need an easy wallet solution (most mainstream people give up on blockchain here), developer tools, good games, full token economy models (not just selling collectibles), marketplaces, sources for liquidity, a mechanism for people to “cash out”, regulatory compliance, and more.

Each of these technical challenges is big enough to build a full organization around. Firebird is building it because adequate solutions didn’t exist when it started, and it can ensure the end-to-end experience is as frictionless as possible for game developers, but everything they need is right there for players (things just work).